Adam Bourret

I take complicated things and make them simple


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Tournaments for Top Hat

Ideation, Product Strategy, User Testing, UX, UI

A brand new product brings an element of gamification to the Top Hat platform.  More

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AdvocateHub for Influitive

Ideation, Product Strategy, User Testings, Data Analysis, UX, UI

A reinvisioning of Influitive's core product for web and mobile.  More

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Xtra Redesign

Consultation, UX, UI

Redesigning Canada's premier online magazine for the queer community.  More

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Design Sprints

Ideation, Product Strategy, Prototyping, User Testing

Conducting design sprints to help Influitive surface and test new ideas.  More

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Product Strategy, User Testings, Data Analysis, UX, UI is Canada's first financial services comparison site. They commissioned a full redesign and redevelopment of their web and mobile offerings.  More

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App Design for Kanetix Ltd.

Ideation, Product Strategy, Prototyping, User Testing, UX, UI

MoneyFit is a personal finance app I created for Kanetix Ltd. Shared with permission.   More

The Archives

Past web and graphic design work.   More


User Driven Design

I conduct customer research, user interviews, surveys and usability tests to make sure I'm crafting the right solution for the right people.

Creative Leadership

Ongoing roundtables with stakeholders and engineers are always a part of my process. My role is to represent the user and find a harmonious solution.


Nobody gets it right on their first try. Working from low-fidelity sketches to high fidelity prototypes keep users and stakeholders involved in the developing vision.

Agile Methodology

Managing product scope, breaking the project into stories, and provided detailed documentation gives engineers a workable roadmap.

Testing and Learning

Iterative design means you are never finished. Gathering user feedback, studying analytics and conducting tests give good clues as to where to go next.

About Me

I began my career as a jr designer and front end developer. Over the past seven years I have gradually transistioned into UX design. Having worked mainly in startup environments I've learned to wear many hats. I pride myself on being able to communicate with people on all sides of the equation: product owners, engineers and users.

In my downtime, I like to create comics and games. My first graphic novel "I'm Crazy" won Peter Laird's Xeric Award in 2010. I'm currently releasing a new book and starting on a narrative based card game.

If you're interested in working with me, you can find me at